Mom 1st Weekend Box Office Collection: MOM has an excellent first weekend. The film has grossed 6.42 cr on first Sunday taking the weekend total to 14.40 cr.
The numbers are still low but the trend is looking terrific as the film witnessed growth on Saturday and Sunday. Mom is faring pretty well in metros which is its target audience. Now it needs to have a good hold on Monday and the collections should be close to Friday's level.
The only concerns are high costs and a flow of releases each week. It needs to go over 50 crores for emerging success at the box office.