Ek Ladki Ko Dekha Toh Aisa Laga has an average start at the box office. The film has collected 3.30 crores on opening day which is a low number.
The numbers are not that bad considering the film had no face value. The trailer and music also did not work with the audience and the film had limited appeal. It will be mainly driven by the audience of high-end multiplexes and only has chances to score there. But if it does then it can be enough as for the box office is concerned.
The growth will come on Saturday which generally happens with metro films. But the real test will be the hold on Monday which will give us a clear picture. From an economics perspective, the film has already generated profits for the producers. But to be a box office success, the numbers have to come.