The trade went into shock when it was disclosed that Bajirao Mastani has collected more money at the India box office than Dilwale on Monday, the fourth day after the release.
Everyone in the trade thought that Dilwale will crush Bajirao Mastani because it looks like a festival entertainer. The tide completely turned when Bajirao Mastani took a big lead over Dilwale on Christmas holiday in India and the lead was consolidated on Saturday as well as Sunday. It is very clear now that Bajirao Mastani's lifetime collections in India will be more than Dilwale.
According to a report published in Bollywood Hungama, Shah Rukh should have worked on a better product before clashing with Bajirao Mastani which had announced the release date long ago. The Red Chillies team must have thought that Eros will back out and they may get a solo release but Eros had a lot of belief in their film even though it wasn't supported by as big a star cast as Dilwale. The belief of Eros has worked in their favour. Though we can say that Dilwale has been affected to some extent by the protests by political parties but the fact is that the mixed public opinion is harming it more. On the contrary the word of Bajirao Mastani is much more positive than Dilwale.
People from within Bollywood are saying that Shah Rukh Khan needs to reinvent himself now. He has been doing the same sort of films and is taking less risks. Happy New Year and Dilwale are only trying to take advantage of SRK's stardom and they are not doing anything new. While Aamir Khan always comes up with new concepts, even Salman Khan surprised everyone with Bajrangi Bhaijaan this year. Senior Trade pundits feel that it would be wise if SRK's Raees shouldn't clash with Salman Khan's Sultan on Eid. The business will get divided again and if SRK loses that battle it will hurt his reputation badly.
Shah Rukh Khan is having nice looking projects like Fan and Raees. They shall help him express differently but they don't look like big money making ventures. He is a big star with great fan following but he has yet not come close to entering Rs 300 crore club. It is time for SRK to think about his future plans and do films which are critically and commercially successful.
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