Jagga Jasoos has been in the making for nearly five years now. Reshoots, controversies, breakups....this film has seen it all. Atlast, the film's release will finally see its light this coming Friday!
Jagga Jasoos reunites the director/actor combo of Anurag Basu and Ranbir Kapoor after the Super Hit Barfi, a film which did the unthinkable at the time of its release for its genre by crossing the 100 crore mark. Can the director/actor duo repeat the sweet success of Barfi?
A common trend I have seen is that when a director/actor pairing delivers one successful film, and then tries to repeat the magic with another film that carries a similar vibe, the second film usually falls flat on its face. Anil Sharma and Sunny Deol created havoc with the All-Time Blockbuster Gadar, but when they did another film based on India/Pakistan issues (The Hero-Love Story of a Spy), the film badly underperformed with Below Average verdict.
After Shah Rukh Khan and Rohit Shetty delivered the Blockbuster Chennai Express, they came together again for another masala love story, Dilwale, a film which settled with Semi-Hit verdict and was a heavy loser for distributors. After the Blockbuster success of Bajrangi Bhaijaan, Salman and Kabir Khan came together again for another film with a similar vibe (similar-looking locations, innocence in Salman's character, a child, etc) with Tubelight, but the embarrassing result was there for everyone to have seen.
Jagga Jasoos seems to be carrying a Barfi type vibe in terms of the look and vibe of the film, and Ranbir's character having a disability. Unfortunately, this is what I feel will be the biggest downfall for Jagga Jasoos....the inability for the director/actor pairing to repeat the success of their previous film!
The above statement isn't the only problem. The constant re-shoots are another concern. The shooting of the film started in late 2013 and kept going until recently. Surely, something must've gone wrong somewhere along the way. For any amount of solid substance in the film, there will be an equally bad portion as well that can leave a bad taste in the mouth of viewers. With a near four-year gap of shooting, anything could've happened....how many times must the mindset of the director have changed within that period? It leads to a very mish-mashed product, as will be seen by viewers. Also, it's now a stale product, which has become the biggest newsmaker about this film.
The Ranbir/Katrina and Ranbir/Basu pairing will ensure a solid opening for the film, along with the some positivity created by the film's trailers. However, the opening day collection will be lower than Ranbir's last film Ae Dil Hai Mushkil as that film had super hit music and Karan Johar as the director. The opening of Jagga Jasoos will be more comparable to Tamasha, another multiplex film which also had Ranbir paired opposite a top heroine (Deepika), a director who also caters mainly to the multiplex audience (Imtiaz Ali),the only difference being in music where Tamasha had an edge but that can be compensated by the GST implementation for Jagga Jasoos and Ranbir coming off of a Hit film (ADHM).
Interest amongst kids, and them bringing their families, will lead to further increase in collections over the weekend. A further boost will be given by the GST implementation. However, Monday onwards, it will be downhill for the film. I'm expecting the WOM (Word of Mouth) amongst the multiplex audience to be mixed to negative, with only some appreciation coming from kids. As for the single screen audience, let's not even talk about it, as this film is not at all for them!
Come to think of it, the WOM could come into effect as early as Friday itself. I'm expecting the opening day collection to be approximately half that of Tubelight's (20.55 crore nett) and similar to Tamasha.
Box Office Predictions for Jagga Jasoos:
The article has been written by Bobby Sidhu who is a box office enthusiast from Canada. You can follow him on Twitter https://twitter.com/srkat14.
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