Ae Dil Hai Mushkil Vs Shivaay Advance Booking Report:
We are all set for the big clash of Diwali. Shivaay and Ae Dil Hai Mushkil advance booking is going on in full swing and there is just day left in the release. As far the screen count is concerned, both will get an equal number of shows. At single screens, Shivaay will be ahead.
The early trends suggest that Ae Dil Hai Mushkil has taken a lead over Shivaay in terms of advance booking. There is still one more day left but now it has become a real possibility that ADHM can have a better opening day.
Ae Dil Hai Mushkil has a good advance booking. The start is better than the other release Shivaay. The best start has come in Delhi/NCR where such films tend to have a wider appeal. In multiplexes, it is way ahead of Shivaay. Similarly, in West Bengal which is a class circuit, ADHM is leading by a big margin.
Even in Maharashtra belt, it has got a decent start. There was a strong call for banning ADHM in the circuit but it has not affected the film at all. At some of the multiplexes, the morning shows are already sold out. In down South, Ae Dil Hai Mushkil is expected to lead also.
Related Articles: Ae Dil Hai Mushkil Budget, Screen Count, Economics
Overall ADHM has sold around 20-25% of tickets so far.
Shivaay has more single screens especially in North India where the advance booking is okay. In Delhi, ADHM is ahead in both in multiplexes and single screens. In other single screens, Shivaay is ahead.
In Bihar, Rajasthan and Central India, Shivaay has the best start. Mass circuits contribute more to action films and Shivaay is no exception. The advance booking for Shivaay has gained momentum from yesterday.
Related Articles: Shivaay Budget, Screen Count, Economics
Overall it has sold around 15% tickets which are lower than ADHM by a good margin.
Ae Dil Hai Mushkil is taking the lead over Shivaay. The combination of stars, director and chartbuster music seems to be working for ADHM. Ajay Devgn commands better following in mass circuits and Shivaay will lead there. On the hand, ADHM has an urban appeal and will take a better start in multiplexes.
So far the advance booking of both films is below par considering that they are Diwali releases. Earlier films like PRDP, Happy New Year and Krrish 3 had huge craze. As far the day 1 is concerned, Ae Dil Hai Mushkil is expected to lead on day 1 despite less number of screens.
Have you booked your tickets and which film are you watching? Also, tell us what are your views about Shivaay vs Ae Dil Hai Mushkil advance booking in the comments section.